Prenetics buys $20M in Bitcoin for Treasury Strategy

Prenetics Global Limited has become the first healthcare company to adopt a bitcoin treasury strategy, buying 187.42 BTC for $20 million. The purchase was made through a Kraken custody account at an average price of $106,712 per bitcoin, according to a June 18 statement.
The move comes after the company sold its ACT Genomics unit, boosting its cash and short-term assets to $117 million. Based in Charlotte and listed on Nasdaq, Prenetics says the sale helped simplify its business and made room for new financial strategies.
CEO Danny Yeung said, “With our strengthened balance sheet of $117 million in cash, BTC, and short-term assets, we now have the financial foundation to pioneer innovative treasury management approaches.” Yeung added that this is only the beginning, and the company has the capital and partners to build one of the biggest bitcoin holdings in healthcare. He also said the future lies in mixing healthcare with blockchain, noting that digital assets could play a major role in health, wealth, and longevity.
The company has approved putting most of its balance sheet into bitcoin, with Andy Cheung, former COO of OKX, joining its board to help shape the firm’s crypto plans. According to him, “This isn’t about passive bitcoin storage — we’re talking about dynamic treasury management”
Tracy Hoyos Lopez, who helped bring bitcoin into Donald Trump’s campaign, has also joined as an advisor. She said Prenetics’ strategy is one of the most detailed she’s seen, calling it a smart move as institutional adoption grows. TOKEN2049 founder Raphael Strauch is also backing the plan, saying Prenetics is taking a bold and well-planned step in mixing crypto with healthcare.
Prenetics expects to accept bitcoin payments across its health platforms soon. The company, which owns IM8, CircleDNA, and Europa, says it is seeing strong business growth, having generated $14.4 million, representing a 336.5% increase year-over-year.
It raised its full-year revenue forecast to $80–100 million and expects to be profitable by the end of the year. The company says its bitcoin plan goes beyond just holding coins; it’s about building the future of health and digital money together.
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